Mr. Mark Reader, PIAgrM

Research Assistant in Rural Economy, for roughly the last ~19 years.  Notable contributions include 'Peer-Matching', 'Loss-Making Marginal Spending from Crop Variable Inputs', and on the 'EU Sugar Regime', as well as to 'Best Use of UK Agricultural Land' and 'Biomass/Oil Crops'. I also publish innovative internet services for researchers and farmers.  In recent years, most work has been funded through DEFRA (the Department for Environment, Food and Rural Affairs).  Interests include: ways to improve farm efficiency and to decrease resource / ecological footprint (eg through benchmarking and optimisation); re-use of waste; agri-policy; and rural development.  In addition to: 'rules, values and norms'; and research on human well-being; and contributions of religious faith to those.  Formerly undertook research in experimental plant sciences, in Western Australia, including a successful technical project.  My career has also included sojourns in Nicaragua and India, as well as agricultural research in Australia, South Africa, the UK, and Peru.

Joined Land Economy / RBU as an unpaid volunteer in April 2003, and appointed to this salaried post from Sept 2003 having met - through formal application - the essential criteria of a more senior research post in Land Economy.